Gamification
Examples of Game Based Ads
Details
Games increase user interaction with an ad unit by 10x or more.
I love games and I love when great properties want to create fully engaging experiences. Jackass 3D was the first big game we attempted with a Whack-a-mole clone where users had the opportunity to bop the stars of the movie. The campaign went international and won several awards on top of that. Since that time I've been involved in creating many mini-games and when done correctly it truly helps advertisers engage with their audience.
Focus
Concept, Graphic Design, Interaction Design, Front End Development, Art Direction, Project Management